Digital Photography and Imaging - Project 2: Photoshop Exercises

 Digital Photography and Imaging - Project 2: Photoshop Exercises


1. LECTURES

WEEK 6 (31/10/2023): POSTER DESIGN

Introduction to Principles of Design
Are the rules a designer must follow to create an effective and attractive composition. 
- Emphasis, Balance and Alignment, Contrast, Repetition, Proportion, Movement and White Space.
- A design doesn’t have to strictly follow these rules to be “good.” 
- Some absolutely mind-blowing designs ignore one or more of the design principles to create an eye-catching and effective work.

The 7 Principles of Poster Design
Emphasis, Balance and Alignment, Contrast, Repetition, Proportion, Movement and White Space.

1. Emphasis: 

2. Balance and Alignment: 
    - Every element on a page has a weight, ranging from colour to texture. 
    - Symmetrical design aligns equally weighted elements on a centre line.
    - Asymmetrical design contrasts large elements with smaller ones for an uneven composition.
3. Contrast: 
    - Contrast creates space and difference between elements in a design.
    - Ensures harmony and readableness by significantly differentiating the background from the colour of the elements.
4. Repetition: 
    - Limiting yourself to two strong typefaces or three strong colours can lead to repetition.
    - Which unifies and strengthens a design. 
    - Repeating elements create a motif, allowing you to control your design.
5. Proportion: 
    - The visual size and weight of elements in a composition and how they relate to each other.
    - It often helps to approach your design in sections, instead of as a whole.
6. Movement:
    - Controlling the elements in a composition so that the eye is led to move from one to the next.
    - The information is properly communicated to your audience.
    - Creates the story or the narrative of your work.
7. White Space:
    - Negative space, the only one that specifically deals with what you don’t add.
    - The empty page around the elements in your composition.
    - For beginning designers it can be a perilous zone.
    - Often simply giving a composition more room to breathe can upgrade it from mediocre to successful.

Fig. 1.1 The 7 principles of design and how to use them.

Fig. 1.2 What makes a great design? The 7 principles you need to know.
 
WEEK 7 (7/11/2023): DOUBLE EXPOSURE

Double Exposure Photography in Photoshop
Refers to merging multiple images. 
- The goal is to make them surreal, emotional, or humorous. They usually feature silhouettes. 
- Easy to create in-camera and in Adobe Photoshop, offering endless possibilities for transforming ordinary photos into masterpieces.

1. Using the Tilt-Shift Effect:
    - Transform the photos into soft works of art. 
    - To add this feature, go to Filter > Blur Gallery > Tilt-Shift.
2. Create fake reflection:
    - One of creating reflections is creating a double-exposure with the help of a separate window photo.   
3. Experiment with simple portraits and details textured:
    - Combining something plain with something complicated will give a balanced result. 
    - It will also save a lot of simple photos that you might discard.
4. Convert your results to Black & White:
    - A lack of colour will strengthen the emotions in your double-exposure images. 
    - Gives a unique depth and experiments with something interesting just like film photography.
5. Work with silhouette:
    - Many double-exposure photographers choose to work with silhouettes.
    - Working with silhouettes only would give a fun and doable challenge. 
6. Pick two random photos:
    - A random process doesn’t mean it’s not meaningful. 
    - Results might create a story of their own, one that others will find encouraging. 
    - To have greater creative growth, try to shoot interesting textures, shapes and forms instead.
7. Make simple objects look fascinating:
    - Take photos of everyday objects you usually take for granted. Try to make them look like something else. 
    - This technique will enhance your imagination.
8. Use Shadow:
    - Outlines of any kind are fantastic to work with for double-exposure photography. 
    - Shadows are as effective as silhouettes in this genre. They’re fascinating to work with. 
    - Take a photo of someone’s shadow and transform it into a story. 

Fig. 1.3 Double Exposure Photography.

Photoshop: Blend Modes
- Working with blend modes is almost always an experimental process. 
- Because it’s nearly impossible to predict the results, you always seem to end up experimenting with them 
- And fill Opacities until you get the results you’re looking for.
- A particular blending mode works really well on more difficult subjects like glass, smoke, fire and lightning. 

Fig. 1.4 Blend Modes.



PROJECT 2A: DOUBLE EXPOSURE (WEEK 8 - 14/11/2023) 










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